The Hero Bag
In New York City your bag is basically equivalent to your car. It can't take you from A to B, but it has to hold everything you need for the day. People outside city-life may struggle to comprehend this concept. When I leave my apartment in the morning, my day can take me any number of places throughout the city and I often do not return home until late in the evening. For example, yesterday, I went from preschool drop-off, to a meeting in Chelsea, to a construction site tour at 1 World Trade Center, to another meeting on the Upper East Side, to a cocktail event in Union Square. City girls may need a change of shoes, an umbrella, gym clothes, a warm hat and gloves, a change of jewelry and a clutch to take a look from day-to-night, makeup, skincare products, and if you are a blogger, you must always have a camera on you. If we are with our children at any point during the day, we need extra diapers, wipes, snacks, and any number of other kiddie essenitals. For these marathon days, we need a bag with amazing storage that is lightweight, weatherproof, and spill-proof. But it also has to be chic.
Meet Save My Bag. Born from the motto "be cool beyond the rules," Save My Bag was initially founded to act as an "ironic and iconic" protecting cover for luxury bags, but quickly became a desirable bag to wear on its own. The spacious bags have the appearance of high-end luxury (iconic), but are manufactured with poly-fabric with LYCRA fiber (ironic). Each bag weighs less than a bottle of water, is rainproof, and can even be thrown in the washing machine! Save My Bag offers multiple sizes, styles, and colors, all at an amazingly accessible price point with nothing over $170. The Hippy Joy is my personal favorite--you all know I can't resist a fabulous fringe moment!
Bag: Save My Bag, Cape: Anna Sui (now on TheRealReal and SnobSwap!), Hat: NastyGal, Pants: Blank NYC, Boots: Giuseppe Zanotti (similar), Bracelet: Erickson Beamon (contact email@example.com to order)
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Photography: Geremy Dubensky